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Social Media
Management.

I have extensive experience in social media management, having created, curated, and executed content strategies across platforms like Instagram, Facebook, YouTube, LinkedIn, TikTok, and Twitter for both nonprofit and for-profit organizations. My work includes developing creative campaigns, such as the Student Stories series for Cornerstone University, and managing the social media presence for organizations like BioLogos and Ayzenberg, where I helped launch Xbox's TikTok account. I specialize in professional content creation, including photography and Reels, as well as analyzing performance metrics to refine strategies and drive engagement.

BioLogos

I managed BioLogos' social media strategy, advancing its mission by creating engaging content and supporting programs across digital platforms, including Instagram (8K followers), Facebook (68K followers), YouTube (18K subscribers), and LinkedIn (2K followers).

Instagram
YouTube

Ayzenberg

I managed content creation and analytics reporting for Ayzenberg, contributing to the development of effective social media strategies. Notably, I played a key role in launching Xbox's TikTok presence by collaborating on brainstorming sessions, conducting competitor research, and developing mock content to help establish a distinctive and engaging brand voice.

Instagram
TikTok

Cornerstone University

I created content for Cornerstone University’s Admissions Instagram account and the main university account, including professional event photography, engaging Instagram Reels, and the successful launch of campaigns such as the Student Stories series.

Instagram
Instagram
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